When a corporation like PepsiCo offends a racial minority (or at least offends Jesse Jackson), it customarily pays a monetary tribute by funding one of Jackson's organizations. Maybe PepsiCo can make good on its apology by finding a way to assist the brave Americans who have sacrificed during America's efforts to extend a hand (not a finger) to those who have suffered from oppression in Iraq and Afghanistan. Maybe PepsiCo can extend its own hand to the liberated but still suffering people of those countries.Power Line: Pepsi's moving finger...
Interesting. It says here that PepsiCo gave "a multimillion dollar donation" to the Ludacris Foundation after dropping the rapper as a spokesperson.
Here, PepsiCo bows to Al Sharpton.
PepsiCo also has a "Minority and Women Business Program" (whatever the heck that means).
Maybe they could set up a program for Veteran Owned Businesses. There's a long list of supported groups on their site; no Veterans' groups. Maybe it's time.
The Board can be reached here: BoardofDirectors@Pepsi.com.